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Boba Bliss: The Ultimate Baby Wrap Carrier
Behind our designs Newborn

Boba Bliss: The Ultimate Baby Wrap Carrier

By Heroes Admin

If you love our Wraps, you are going to adore the Bliss!
Embrace the Season with Boba's Summer Capsule Collection 2024
Behind our designs Summer

Embrace the Season with Boba's Summer Capsule Collection 2024

By Heroes Admin

The most stunning summer prints for your Boba X, Boba Bliss and Serenity Wrap
Everything You Need to Know About the Boba Ring Sling Baby Carrier
Behind our designs Ring sling

Everything You Need to Know About the Boba Ring Sling Baby Carrier

By Sara Ruperts

As busy parents, we're always looking for ways to make life a little easier while keeping our babies close and happy. With the variety of babywearing options that there are, we decided that there just...
Say HELLO to the Boba X: Linen Edition
Behind our designs Lightweight Summer

Say HELLO to the Boba X: Linen Edition

By Sara Ruperts

You asked for it, we listened
Meet the Artist Behind our Newest Target Exclusive
Behind our designs Featured

Meet the Artist Behind our Newest Target Exclusive

By Sara Ruperts

...and she just happens to be one of our Boba team members!
Boba X and its special buckles…
Behind our designs Safety

Boba X and its special buckles…

By Sara Ruperts

…but what do they actually do?
The Mind Behind Fall's Whispers and Calm in the Wild: Clarice Diamantino
Behind our designs Stories

The Mind Behind Fall's Whispers and Calm in the Wild: Clarice Diamantino

By Sara Ruperts

Who is the designer behind Fall's Whispers and Calm in the Wild?
Erin Kendal: Inspiration Lives Everywhere
Behind our designs Featured From the heart Stories

Erin Kendal: Inspiration Lives Everywhere

By Sara Ruperts

Meet Erin, the brilliant designer behind our new Spring/Summer collection