Introducing the Boba Ring Sling: Your Ultimate Guide

As busy parents, we're always looking for ways to make life a little easier while keeping our babies close and happy. With the variety of babywearing options that there are, we decided that there just...

An Interview with Dr. Charles Price from the International Hip Dysplasia Institute

Boba: Hip health is a big concern for parents, can you talk a little bit about hip dysplasia and babyweaing? Dr. Price: Hip health during infancy should be a concern for parents because up to...

Benefits Backed By Science

So you've heard that babywearing is "good for your baby", but maybe you don't know some of these things that have been studied pretty extensively. Let's dive in ... Wearing your baby upright on your...

Babywearing In Cold Weather 101

Is babywearing your FAVORITE thing, but as the weather turns sour and the temperatures drop leaving the house becomes confusing? How should I dress my baby when we venture out in the cold? Should I...

Mother's Day Gift Guide

Finding the ideal Mother's Day gift can be a breeze when you match it to her vibe. Whether she's the adventurous type, a homebody, or always on the move, there's a Boba baby carrier or...

Earth Day: Sustainable Parenting Practices

In honor of Earth Day (and of course, our Earth Day Sale that has second chance carriers up to 50% off) we wanted to share some of our favorite sustainable parenting practices with you. It...

Say HELLO to the Boba X: Linen Edition

You asked for it, we listened

Meet the Artist Behind our Newest Target Exclusive

...and she just happens to be one of our Boba team members!

Boba X and its special buckles…

…but what do they actually do?