Benefits Backed By Science

Benefits Backed By Science

So you've heard that babywearing is "good for your baby", but maybe you don't know some of these things that have been studied pretty extensively. Let's dive in ... Wearing your baby upright on your...
How to Dress Your Baby in Cold, Winter Weather

How to Dress Your Baby in Cold, Winter Weather

Is babywearing your FAVORITE thing, but as the weather turns sour and the temperatures drop leaving the house becomes confusing? How should I dress my baby when we venture out in the cold? Should I...
Mother's Day Gift Guide

Mother's Day Gift Guide

Finding the ideal Mother's Day gift can be a breeze when you match it to her vibe. Whether she's the adventurous type, a homebody, or always on the move, there's a Boba baby carrier or...
Earth Day: Sustainable Parenting Practices

Earth Day: Sustainable Parenting Practices

In honor of Earth Day (and of course, our Earth Day Sale that has second chance carriers up to 50% off) we wanted to share some of our favorite sustainable parenting practices with you. It...
Say HELLO to the Boba X: Linen Edition

Say HELLO to the Boba X: Linen Edition

You asked for it, we listened
Meet the Artist Behind our Newest Target Exclusive

Meet the Artist Behind our Newest Target Exclusive

...and she just happens to be one of our Boba team members!
Boba X and its special buckles…

Boba X and its special buckles…

…but what do they actually do?
Celebrating International Women's Day with Words of Wisdom

Celebrating International Women's Day with Words of Wisdom

For all of the incredible women out there  
Heartbeats in Harmony: Master the Babywearing TICKS

Heartbeats in Harmony: Master the Babywearing TICKS

Do you know what they are?